Customer Flow
Understand how customers discover and return to your clinic
Acquisition Funnel
209,000
Impressions
7,028
Clicks
3.4% of prev
347
Conversions
4.9% of prev
30
Clients
8.6% of prev
23
Returning
76.7% of prev
Revenue by Acquisition Source
Google Ads
kr 6,734
(8 clients)
Avg LTV: kr 842
Meta Ads
kr 5,589
(10 clients)
Avg LTV: kr 559
Referral
kr 3,936
(5 clients)
Avg LTV: kr 787
Website
kr 3,789
(4 clients)
Avg LTV: kr 947
Walk-in
kr 1,909
(3 clients)
Avg LTV: kr 636
Revenue by Campaign
Google Local Services
kr 4,450
(4)
Spring Pet Wellness Check
kr 3,264
(4)
Emergency Vet Services
kr 2,284
(4)
Cat Owner Retargeting
kr 1,554
(2)
Dental Month Promotion
kr 461
(2)
Puppy First Visit Special
kr 311
(2)
Client Retention
7
First-Time Visitors
23% of total clients
Single visit so far
23
Returning Clients
77% of total clients
Multiple visits — loyal base